Why are Nigerians and Africans not investing in Insurance?
Are you searching for the Major Challenges Facing Insurance Companies in Nigeria and Africa?
Do you want to know why Nigerians and Africans at large do not go for Insurance?
I am gonna talk about some of the reasons why Nigerians and Africans at large do not go for Insurance in this article.
Poor Marketing – Lack of Sensitization
Our people’s insurances are in God through the churches they attend or in the various shrines where they get fortification by the deities.
Yes, it hurts me to hear, God is my insurance till when it happens and reality dawn’s on them through experiences of colleagues and friends.
Because when you take a second look at this, what you’ll find out is that these people are actually very naive about what insurance really is.