Adsense Arbitrage – Should You Use Ads Arbitrage Strategy to Grow Your Blog?

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Are you searching for ways to start Adsense Arbitrage? Do you want to make money on your blog with Adsense Arbitrage?

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For those who are not familiar with the term “Ads Arbitrage“, it is simply a situation where one pays a lesser amount for adverts, with the intention of making much more from adverts.

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That is… the blogger gets traffic to his or her site by paying some money to run adverts, and when that traffic shows up, he or she hopes to make a bigger amount than what he or she paid for traffic from the Adsense adverts that Google displays on the site.

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This is a very old strategy that has been around since the early days of Google.

But it got even more popular when Facebook started allowing people to run ads on their platform.

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And because adverts on Facebook back then was far cheaper than that of Google, many bloggers jumped on the opportunity to pay pennies to Facebook for traffic, and then send that traffic to their site that is already covered with Adsense ads, with the hope a good percentage of that traffic will make them money by clicking the Adsense ads on their site.

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But as more and more people continued to run Ads on Facebook, the cost of traffic got expensive, thereby forcing most bloggers to switch to less popular advertising platforms like Taboola, Outbrain, Propellerads, Adsterra, etc.

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This strategy when executed properly can yield massive income.

There are people as far back as 2015 who used this same strategy to make as much as $400,000 per month from their blogs.

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And so the big question is…

Should you also use it to grow your blog or content marketing site?

Well, the answer is… it depends!

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If you have enough funds to pursue this strategy and you can implement it very well, there’s no reason why you shouldn’t use it.

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However, let me add here that since you’re not specifically advertising the os on your site as in the case of a product, neither are you giving people incentives to click the Adsense ads on your site, this strategy is more like “luck” or a gamble because there’s no guarantee that when the traffic shows up, they’ll end up clicking the ads on your site for you to make money.

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There are times when you’ll lose far more money to run ads than you make from the traffic clicking your ads.

Personally, I don’t use this strategy in any of my blogs or content marketing efforts.

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But if you can definitely implement it successfully over and over again, and you have the resources to do so, then there’s no reason why you shouldn’t use it to grow your blog, especially if it’s more likely you’ll make money from it.